Don't overlook the cost of shipping in a traditional business. Just imagine how much money you might lose if the order was returned due to credit card fraud, a customer request for a refund, or product damage during the course of shipping? On the other hand, the delivery of electronic information products is safe, it is instant, and it is online. The only costs you bear are for web hosting and insignificant credit card processing fees.
4) High Mark-Ups
Information products have a high mark-up because customers are not paying for the format in which the products are delivered. They are paying for the valuable information contained within. Actual production costs are irrelevant and can not be applied when dealing with these types of products.
5) Your Business Runs Entirely on Autopilot!
Your whole business can be set to run on autopilot, right from customer follow-ups, to taking orders, credit card processing, to products download, and delivery. The system runs 24/7, 100% automatically, while you work on other projects, or spend time on vacation with your family. That's really a dream business!
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