Friday, August 12, 2011

4 Ways To Increase Your Company`s Sales

Friday, August 12, 2011
When faced with diminishing sales or a shift in profitability, sometimes a company will seek opportunities to expand sales by using different marketing methods.These time-tested marketing principles are used by businesses to seek out new opportunities to satisfy the needs of the consumer.
There are 4 ways to increase sales and expand revenue for your company. It is not necessary to use more than one of these methods. The best choice of the 4 methods is the one that will meet the needs of the company and the consumer best. This will provide a win-win situation for all concerned.

To increase sales consider one of the following methods for seeking opportunities in your target market:

1. Market Penetration:

Increase the market share of your current products in your present market. By up scaling your marketing mix you can increase your sales. To do this you advertise your present products more frequently and promote your company's image to the public through institutional advertising and publicity.

2. Market Development

You can also try to sell your present products in new markets. You have to do some market research on the needs of the consumers in these markets first.


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